The Execution Trap: How I Fell Into Narrative Silence (And What It Costs Your Business)

A Strategic Diagnostic for Specialized Founders, CEOs, and CMOs on the Hidden Dangers of Operational MyopiaNarrative silence is the strategic breakdown that occurs when specialized leaders become so consumed by operational delivery that their market positioning stands still. When your strategic narrative goes quiet, stakeholder confusion increases, pricing power erodes, and customer acquisition costs spike.…

LinkedIn SSI (Social Selling Index) Score

LinkedIn’s SSI (Social Selling Index) Score: don’t bother (too much) with it

Originally Published on April 9, 2016 on my LinkedIn Profile, but still relevant today! LinkedIn keeps innovating, changing things around and introducing new features. One of those new features is the “Sales Navigator”, a premium tool designed to help paying members get more leads faster and easier. As part of this tool, LinkedIn introduced the…